When President John F. Kennedy signed the Equal Pay Act into law 50 years ago this coming Monday, a gallon of gas cost 25 cents. A newfangled gizmo had just been introduced–the touchtone phone. And the top pop act of the year was Jimmy Gilmer and the Fireballs, known for their hit song, “Sugar Shack.” [...]

In a recent survey by the Women’s Voices. Women Vote Action Fund, we learned that a vast number of single American women had experienced economic hard times within the past year. Our research found that members of the Rising American Electorate—unmarried women, African Americans, Latinos, other people of color and youth ages 18-29—were economically living [...]

2013 VPC Summit Program Wednesday, May 1, 2013 12:00PM – 5:00PM (Lunch will be served at 11:45AM) AFL-CIO 815 16th Street, NW Washington, DC, 20006 12:00pm – Welcoming Remarks Page Gardner (President & CEO, The Voter Participation Center) 12:05pm – Organizing the New Majority Arlene Holt-Baker (Executive Vice President, AFL-CIO) 12:15pm – Civic Engagement: Investing [...]

Read a new opinion piece in Politico from WVWV-AF founder Page Gardner and Lake Research Partners president Celinda Lake on the importance of the Rising American Electorate in the 2014 midterm elections…

Full Results (PDF): Survey Findings Charts and Graphs Concerns of Unmarried Women and Other Middle-Class Voters Remain Unaddressed Washington, D.C., March 25, 2013—Less than a week after Congressman Paul Ryan released his latest budget—which critics say would slash funding for Medicare, Medicaid, food stamps, and child care—Republicans released a new “autopsy” report on their party [...]

The Rising American Electorate—unmarried women, voters of color, and young voters—formed a crucial part of the 2012 electorate that propelled Barack Obama to victory… and Democrats’ prospects for 2014 and 2016 are almost certainly going to depend on maintaining their advantage among the RAE and motivating them to get to the polls and vote. How [...]

As part of the research we sponsored with Democracy Corps and the Economic Media Project around President Obama’s 2013 State of the Union address, research firm Greenberg Quinlan Rosner Research conducted dial-groups during the address. A sample audience from across the political and demographic spectrum – with a specific focus on unmarried women – were [...]

Voters, beware. Virginia lawmakers are close to passing a law that would make it harder for hundreds of thousands of Virginians to vote. State Senate Bill 1256 requires that all Virginia voters provide a photo ID when voting, removing previously accepted forms of identification such as utility bills, government checks or other official identification. “The [...]

by Page Gardner, Founder & President of the Women’s Voices. Women Vote Action Fund When President Obama announced last night that “the state of our union is stronger,” his annual address captured the attention of a powerful but under-appreciated voting bloc—unmarried women. Using dial-meter technology, the Women’s Voices. Women Vote Action Fund (WVWVAF) and its [...]